"Northern Reform", let the city north come to the fore, full of vitality. As the bridgehead of the Chengde Mian economic and industrial belt with the most economic development vitality in Sichuan, Xindu and Qingbaijiang undoubtedly occupy an absolute advantage. With Chengdu's comprehensive planning and deployment of the “middle adjustment†of Chengdu's furniture industry, in just two years, along the fast-track of Chengjinqing, more than 20 large-scale home, building materials and logistics professional markets have gathered in batches and will soon be available. .
1 “Chengjinqing†stringed up the emerging home building materials corridor in Chengbei
Traffic advantage gathers big market
Entering into the Jinqing Expressway, the huge “Longhe Building Materials Decoration City†signboard is very eye-catching. Adjacent to Longhe Building Materials is the China Plastics and Chengdu International Trade Center. Taking advantage of the trend, Dagang Building Materials City and Qinglong International Building Materials Decoration City stand tall in the Qingbaijiang Expressway. At the junction of Qingbaijiang and Xindu, Jiafei International Building Materials Home Market, Flagship Boutique Building Materials City and Huachuan Yindi International Building Materials City, which are under the jurisdiction of Yandu Building Materials City, have become the golden triangle to undertake the building materials market of the Third Ring Road in Chengdu.
Located in the concentrated development zone of the building materials market in Chengdu, Qinglong International Building Materials Decoration Center in Qingbaijiang “Chengdu Northern Logistics Building Materials Distribution Center†is the largest market concentration development place in Chengdu. It is comparable to the Qidu Building Materials City, which has three major markets: Jiafei International, Huachuan Yindi and Flagship Boutique. The Dagang Building Materials City project covers a total area of ​​2,313 acres and a construction area of ​​2 million square meters. The first phase is mainly for the middle and low-end building materials wholesale, and the second phase will create a medium and high-end professional building materials wholesale market. In addition to the 150,000 square meters of building materials wholesale and retail stores, Longhe Building Materials City plans to store warehousing and some building materials factories in the later period. As the core of China Plastics·Chengdu International Trade Center – Zhongsu·Bomemei Home, it is also a “mega†volume in the industry.
Upgrade to drive comprehensive industrial management
Chengjinqing Expressway has a large number of first-line building materials market and a large volume. It is occupying the highland in the new round of wealth grabbing. Many enterprises have embarked on the road of industrial upgrading almost without exception in the original single format. . It has launched a comprehensive industrial form that combines procurement, leisure, experience and business.
For example, the layout is on the side of “Chengjinqingâ€, intending to use the e-commerce network transaction mode to broaden the Qinglong (International) Building Materials Decoration City of the building materials enterprise terminal market, intending to set up the Qinglong-Outlet professional market, and build a high-end building materials and home brand discount store. It is planned to form a professional market for modern building materials industry integrating office, display, warehousing and distribution. In addition to the sales of homes, lighting, etc., there is also a children's custodial area, dining and entertainment area, etc., and it is planned to introduce KFC, Starbucks and cinemas. Lines, etc., plus 5A-class office buildings.
For example, Jiafei, a subsidiary of Qidu Building Materials City, opened its first business on May 14 this year. The first phase of operation is aimed at mid-end consumers, wholesale or retail of a full range of home building materials, and the second phase of the project will also provide business office. , product development, exhibition, hotel, catering, warehousing and logistics, and other comprehensive supporting facilities. Huachuan Yindi International Building Materials City, which is about to open, is a large-scale wholesale market for comprehensive building materials. It also operates Junxiang Profile Market and Shunbang Logistics Center. It is a collection of processing, modern logistics, e-commerce, international exhibitions, product research and testing. Business office in one integrated management of the international market. The flagship boutique building materials city, which will all follow the traditional operation mode of “Liquor Storeâ€, will be positioned in a professional market specializing in the wholesale and retail of ceramics and floor tiles.
It is understood that the e-commerce platform has also become the main project of building materials city to expand the market channels. In order to adapt to the era of e-commerce, in addition to Qinglong International Building Materials City, Jiafei International Building Materials Home Market, Flagship Boutique Building Materials City and Huachuan Yindi International Building Materials City, All will actively invest in the development of professional e-commerce platform.
From the initial hand workshop to the decentralized individual production; from small-scale enterprise production to the formation of important pillar industries; from the planning and construction of Chengdu Furniture Industrial Park to the goal of “100 billion yuanâ€... Today, Chengdu furniture has been facing the world. The furniture market has entered the market. As the stage to carry the dream of Chengdu furniture people, the Chengdu Furniture Industry Park in Xindu has taken a leap forward to the development goal of “Global Home Building Materials CBDâ€.
2 Chengdu Furniture Industry Park drives a new city in the north of the city
Towards the goal of “100 billion yuanâ€
In 2006, the Chengdu Municipal Government officially approved the construction of the Chengdu Furniture Industrial Park, which is the only concentrated development zone for the furniture industry planned by the Chengdu government. Chengdu Furniture Industry Park is adjacent to Cheng Peng Expressway, backed by the North Xingan Road, and the old Cheng Peng Road runs through the whole territory. The location and transportation advantages are very obvious. It is only 15 kilometers away from the central city of Chengdu and is integrated with the North Mall (New Lotus Pond). Direct access to 3 expressways is only 23 kilometers from Chengdu Railway Container Terminal, the largest railway container marshalling station in Asia.
Chengdu Furniture Industry Park has realized the construction of furniture product display trading area, raw and auxiliary materials trading area, warehousing and logistics area, science and technology information service area and living supporting area. It is divided into 16 unique functional forms and completely surpasses the traditional market. After the completion, it will be in line with the US high point, Cologne, Germany, Milan, Italy, and become a procurement center, trade center and business center that affect the global home furnishing industry, achieving an annual transaction volume of more than 100 billion yuan and solving employment of 100,000 people.
Cross-border to create the fourth pole of global home
Chengdu Furniture Industry Park integrates furniture research and development, training, production, life, product display, forest trading and logistics. 65 well-known furniture and supporting enterprises including Haodi Furniture, Xingang Sponge and Dihao Furniture have settled in the park. .
Looking at the new capital, more than 200 of the existing more than 500 furniture companies have a large scale, and there are more than 30 large-scale furniture manufacturing enterprises with modern manufacturing equipment and technical strength. Home business cross-border, but also cross-border management of home circulation, Xiangjiang Group started as a commercial residence to see the treasure of Chengdu Furniture Industry Park, investing tens of billions to build the fourth pole of global home, the purpose is self-evident.
3 North Third Ring high-end home complex prototype
Today, the north part of the city that extends around the Third Ring Road is not only the “Fortune City Northâ€, but also the “Habitat City Northâ€. The “Northern New City†will be formed around the Huma Bridge area, Poly, Longhu, Vanke and Borui. Large-scale real estate projects have settled around the Third Ring Road in the north of the city, which is generating a huge home consumption market. In the future, with the east wind of “Northern Reformâ€, every step of the change of the North Third Ring Road is closely related to the keyword “upgradingâ€: comprehensively reconstructing the layout, smoothing the road traffic, improving the city's functions, adjusting the industrial structure, and creating the urban environment... For the home market of the Third Ring of the North City, the “lifting upgrade†is also becoming more and more blue.
As early as March 2010, the Greenland·Century City, which was jointly built by Red Star Macalline and Shanghai Greenland Group, has been laid. This is located in the north of the third section of the North Third Ring Road, east of the North Shinkan Road, and under the Phoenix Overpass. The project of an estimated investment of 3 billion yuan will be stationed in the southwest flagship store of Red Star Macalline. According to the planning at the time, this furniture and building business cluster, known as the “eighth generation†flagship store, will have more than 180,000 square meters of park-style stores and commercial leisure streets after completion. Although the opening time is still in the pipeline, once it is still in place, The planning presents a huge subversion of the traditional market model of “South Home North Building Materialsâ€.
If it is said that the 70,000 square meters of BOX Rubik's Square in San Diego is a small test knife for the North City home store, then the total area of ​​the city's Fusen·Mei home plan is more than 800 acres, and the investment of 8 billion yuan is used as “superâ€. The concept of “shopping complex†interprets the keyword “lifting the fileâ€. "In addition to building materials stores, home stores, but also to build commercial centers, pedestrian streets, leisure squares, etc.", the relevant interpretation of the relevant leaders of the Qingcheng Street Beicheng area transformation work leading group, indicating a new pattern of the city's third ring home.
At the same time, IKEA, which has been in the south of the city, has recently signed an intention agreement with Chenghua District. It plans to invest 1 billion yuan in Qinglong Street across the Fusongmei home in the north of the city. Chengdu Second Store, once the contract is officially signed, Chengdu will become the domestic city with the second IKEA store after Shanghai, and the pattern of the two South and North stores will also make the city's third ring better to undertake the home store extension. The veins, while bringing a new home consumption experience to the consumers in the north of the city, will also play a role in radiating and driving the economic development and industrial adjustment and upgrading of the north of the city.
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