The main leaders of Greenland Group won the 7th People's Social Responsibility Person of the Year Award

On January 14, the 7th China People's Social Responsibility Awards Ceremony hosted by People's Daily was held in Beijing. Xie Guoming, deputy editor-in-chief of the People's Daily, the Standing Committee of the National People's Congress, and the vice chairman of the Central Committee of the Democratic National Construction Association, Yu Shengchun, deputy director of the Development Research Center of the State Council, Hou Yunchun, editor-in-chief of the China Youth Daily, Chen Xiaochuan, and president and editor-in-chief of the People's Daily Online, Liao Wei attended the awards ceremony. Zhang Yuliang, Chairman and President of Greenland Group, has won the title of “People of Social Responsibility of the Year” and has become one of the seven award-winning entrepreneurs.

The "People's Social Responsibility Award" selection activity, which began in 2006, has been regarded as the coordinate of China's corporate social responsibility measurement after six years. The selection scope covers state-owned enterprises, private enterprises and foreign-funded enterprises, covering various industries such as finance, energy, real estate, retail, technology, and automobiles. The selection activities were led by major media leaders and social celebrities as review experts, and nearly 10 million netizens voted for support. Nearly 30 mainstream media participated in the awards ceremony. The main leaders of Greenland Group won the award, which fully shows that Greenland Group has won high praise and great recognition from all walks of life in participating in charity and public welfare undertakings and fulfilling social responsibilities.

Chairman Zhang Yuliang said that Greenland Group always regards social responsibility as an important strategy for enterprises to acquire core competitiveness, create good business performance and achieve sustainable development. Greenland Group will further develop responsibility in the future development, continue to follow the government's policy guidance, better fulfill its social responsibilities, and strive to make greater contributions to the sustainable development of enterprises and build a harmonious society, and continuously meet and exceed the social sectors. expect.

Since its establishment 20 years ago, Greenland Group has sponsored and donated nearly one billion yuan in charity, public welfare, support for the army, and the World Expo. It has won the honorary titles of National Civilized Unit, National May 1st Labor Award, and China Charity Award. At present, Greenland Group has formed a relatively systematic and mature concept of responsibility, namely, four entities, including shareholders, consumers, employees and the general public, actively fulfilling the three responsibilities of economic performance, environmental protection and social ethics.

Actively promote economic development, innovation and social progress in fulfilling economic performance responsibilities. In the 20 years since the establishment of Greenland Group, the annual growth rate of economic indicators such as total assets, sales revenue and total profit has reached 33%-44%. By the end of 2012, real estate development and management has spread to more than 70 cities at home and abroad, with an area under construction of more than 52 million square meters at the end of the year. Rice directly absorbed tens of thousands of people in employment, and the total tax payment in 2012 reached 11.1 billion yuan. At the same time, Greenland Group vigorously implements innovation strategies including products, technologies, management and concepts, actively adjusts industrial structure, product structure and regional structure in accordance with the requirements of national macro-policies, and adheres to the implementation of “nationalization strategy”, focusing on investment and construction. The modern service industry project, which is consistent with the city's functional positioning, currently has 17 landmark buildings built and under construction in super high-rise cities, which has made outstanding contributions to the improvement of urban appearance and urban function improvement.

Actively promote the sustainable development of society in fulfilling environmental protection responsibilities. Greenland Group has launched a “green plan” including “multi-functional intensive land use plan”, “sunshine plan”, “livable residential plan” and “western water saving plan”, aiming at energy saving and emission reduction. Protect the environment, reduce resource consumption, and increase the use of renewable energy. At the same time, we actively promote new products, new technologies and new materials for energy conservation, water conservation and material conservation in projects developed throughout the country, and are committed to promoting the harmonious development of people and the environment. In 2012, Greenland Group achieved a 65% energy-saving standard or a green building star rating for all new development projects.

In fulfilling social ethical responsibilities, Greenland Group invested 200 million yuan to set up the Greenland Charity Public Welfare Fund, the largest charity fund in Shanghai. On the occasion of being successfully selected as one of the top 500 companies in the world, Greenland Group officially released the “Greenland Heart Plan” public welfare brand system, and released the Corporate Social Responsibility Report for the third time, marking the first step for Greenland Group to benchmark the international first-class enterprises in the implementation of social responsibility. The concept and experience have built a relatively complete corporate social responsibility management system that meets the requirements of the times and its own characteristics. In addition, Greenland Group actively participates in various public welfare undertakings throughout the country and participates in the construction of affordable housing throughout the country. The Greenland Group is established throughout the country to carry out the elderly, helping children, helping students, helping the poor, protecting the environment, protecting the humanities and other charities. There have been dozens of special funds for public welfare activities, and the charitable activities involved have been numerous.

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