➤ Global attention is focused on new business opportunities in the cross-country running market, deepening the new trends in the fitness industry å‚展 Exhibiting brands, exhibitors, and audiences are legendary, and the number is again record-breaking. 强 Strong teamwork with Tmall to open up online and offline services
With continued favorable policy, China's sports market is rapidly developing in the direction of popularization and professional subdivision. Following the trend, this session of ISPO SHANGHAI 2017 was successfully held on July 6-8. It attracted a total of about 14,000 people in the industry and sports enthusiasts gathered at Shanghai New International Expo Center. In the three major sports theme pavilions (enjoying the outdoors, super power and urban trends), 572 exhibitors (up 22% compared to last year) carried 668 brands to show the latest trends and trends in the Asian summer sports market.
At the same time, ISPO SHANGHAI, which aims to provide more diversified solutions and value-added services for the industry, collaborates with Tmall, one of the largest B2C e-commerce platforms in China, enabling exhibitors to directly reach out to consumers online. Simultaneous online sale of merchandise on display. During the 3 days of the exhibition, the Tmall live event attracted more than 2 million comments and more than 40,000 comments.
Mr. Klaus Dittrich, President and CEO of Messe Munich, expressed his full recognition of this exhibition:
ISPO SHANGHAI clearly reflects the concern and enthusiasm of the Chinese market for the trend of sports segmentation. The Chinese sporting goods market is constantly developing, and everyone's thirst for sporting goods innovation technology is even stronger.
Which technologies can be used for future sports shoes? Which fabrics and colors will become the next season's fashion trends? What is the next explosive growth point in the Chinese market? Through a series of high-quality simultaneous sessions and forums during the exhibition, the audience has benefited from a detailed and subtle analysis of the industry.
Mr. Wynton Rufer, the former professional football player of ISPO SHANGHAI 2017, and Mr. Emerson Shiromaru from Penalty participated in the "Soccer Forum" at the exhibition. In just one hour, two football masters conducted an in-depth analysis of issues such as the development of China's youth football and grassroots football, and expressed their expectations for the future development of Chinese football.
In China, running and fitness is not just a sport. It is a fashion, a show, and a new type of social networking. In order to meet China's growing market demand, the 3rd (China â— Shanghai) Asia-Pacific trail running summit came to life, and the site was virtually packed. ISPO Academy: Fitness Studio's Win-Win Summit and Second Session of ISPO China's Fitness Industry Forum Deeply Analyze Fitness Consumers' Big Data Report to discuss the brand positioning of fitness studios and explore the road to business model maturation. Industry pioneer voice.
The ISPO morning running site is also hot, and more than 400 runners gather to enjoy running.
In recent years, the future development of the children's sports market has attracted much attention. The Chinese government is also extremely concerned about this. ISPO SHANGHAI 2017 set up a series of activities for this purpose, and co-hosted the 2017 China Children's Sports Industry Development Forum in conjunction with the Shanghai Municipal Sports Bureau. Many authoritative government representatives and renowned sports experts were invited to discuss and discuss the future of the youth sports industry together. Incentive programs; National Youth Dryland Ice Hockey Championships, ISPO X ICONX Children's Skate Summer Training Camp and other activities are well-known for many audiences; ISPO children's summer climbing stone show showcases the organic combination of AR and rock climbing activities, bringing new industry Enlightenment.
Environmental protection is undoubtedly important for the sustainable development of companies and brands. ISPO SHANGHAI 2017 joins hands with Brands for Good Corporation. It specializes in CSR Corporate Social Responsibility Pavilion. Through the presentation of companies in the CSR area, it will deliver “investing for the future, for companies, employees and "Customers bring benefits" new ideas and eventually formed an image that is beneficial to the whole society.
The day before the show started, the ISPO Outdoor Experience Day event kicked off earlier. More than 270 dealers, retailers, media representatives, and sports enthusiasts have already experienced the latest sports products in Shanghai Sesame Town with great interest, and had initial contact with the brand. There was no shortage of laughter and laughter.
This year, Sports Tech Asia was first held in conjunction with ISPO SHANGHAI. The theme of the exhibition is “outdoor technology, smart sports, and fashion futureâ€, giving viewers the opportunity to learn about the latest developments in sports technology. The exhibition includes innovative production technology and development of sports products, such as outdoor product manufacturing machinery, 3D printing and dyeing technology development.
The next ISPO SHANGHAI will be held at the Shanghai New International Expo Center on July 5-7 (Thursday-Saturday), July 2018.
In addition, the 14th Asian Sporting Goods and Fashion Show of ISPO BEIJING 2018 will once again join hands with ALPITEC CHINA 2018 China International Mountain and Winter Sports Machinery and Equipment Expo. It will start again at the Beijing National Convention Center from January 24 to January 27, 2018.
For more information please visit:
Voices of ISPO SHANGHAI 2017: (in alphabetical order)
➤ Alex Koska, Managing Director, Jiangsu Fei Nai Shi Outdoor Products Co., Ltd. [Exhibitor: Fjällräven]
This is our second time to participate in ISPO SHANGHAI. Last time we met a good partner here. We feel that there are so many social opportunities, so we decided to participate again. We also look forward to the next exhibition in 2018.
➤ Mr. Bao Yonglin, General Manager, Beijing Tai Nika Sporting Goods Co., Ltd. [Exhibitor: MICO,TECNICA]
This is our third year to participate. We think that ISPO SHANGHAI is getting better and better, so we will continue to participate in ISPO SHANGHAI as always.
Mr. Chen Meng, Market Center, Taiwu Tourism & Holiday Co., Ltd. â— Chongli [Exhibitor: THAIWOO]
We very much recognize the ISPO platform. This time we came to ISPO SHANGHAI. We saw many new faces and old friends. This is a big gathering. This year we have not only met with very good channel users, but also have sports enthusiasts who are very interested in skiing in the north. We have gained a lot this time.
Mr. Xie Dai Pinghua, General Manager, Funex International Trading (Shanghai) Co., Ltd. [Exhibitor: TRESPASS]
We believe that in terms of outdoor areas, ISPO SHANGHAI in China is one of the best display platforms in the world. It has a high international reputation and attracts professional visitors from all over the country and even Asia. This year's activities are very rich, with a variety of procurement delegations, customer groups, and live activities such as Lynx. We have collected a lot of customer information and believe that there will be good results.
Mr. Gao Peng, Marketing Manager, Otto Bock (China) Industry Co., Ltd. [Exhibitor: Rehband]
After participating in ISPO SHANGHAI last year, it can also be counted as a new starting point for our Leibangte brand in the domestic market. This year we have developed very rapidly. This year is our second year of exhibitors. Together with ISPO SHANGHAI, we have grown up. ISPO SHANGHAI is getting more and more mature. For the promotion of the brand, the control of the targeted people in Guanzhong is also more and more successful. Next year, as well as in the future, we will continue to support ISPO SHANGHAI as always.
Mr. Gao Xiaosong, Deputy General Manager, Shuhua Co., Ltd. [Exhibitor: SHUHUA]
We have been working with ISPO for several years now. This time we came to ISPO SHANGHAI in particular and it is our hope that we can use this platform to better communicate our concept of “making sports easier†in the domestic market. After that, we believe that we will have more cooperation with ISPO SHANGHAI. We hope that we can also participate in the exhibition next year.
Mr. Ni Zichao, Sales Director, Beijing Ruiji Yifeng International Trade Co., Ltd. [Exhibitor: Marmot]
Through ISPO SHANGHAI 2017, we had a lot of exchanges with both new and old customers and reached our expectations. We also look forward to more cooperation with the ISPO in the future.
Hiroshi Kichichi, CEO, Sigg Outdoor Sports Investment Co., Ltd. [Exhibitor: SIGG]
Selecting ISPO SHANGHAI as our first platform for exhibiting in China is not suspicious at all, because we and the ISPO have been strategic partners for decades. We have deep relationships with ISPO and believe that we will continue to cooperate in the future. Today, the members of our brand's entire board of directors came to the scene and everyone was impressed with the atmosphere of the site. Everyone thought that ISPO is such a great thing!
Mr. Ron F. Tong, Chief Executive Officer Asia Pacific Region, LORNA JANE [Exhibitor: LORNA JANE]
LORNA JANE has entered the Shanghai market, so it is natural to participate in ISPO SHANGHAI. This year's participation was very good and we were exposed to a very large number of potential customers. We are very satisfied with this.
Ms. Shi Shiying, Director of Brand Marketing, Asia Pacific, Hao Sheng Trading (Shanghai) Co., Ltd. [Exhibitor: LP]
LP has been supporting ISPO SHANGHAI since the first year. The quality of visitors and the flow of people this year have improved a lot compared to the past. This year there are many similar department store tours and the VIP tour group came to the scene. In the future, there are many aspects of LP that can continue to work in depth with ISPO to create more sparks and opportunities.
Mr. Soo-hoon Chae, Director, Korea Outdoor and Sports Industry Association
Compared with last year, ISPO SHANGHAI has greatly improved. The three themes and the new pavilion structure are very effective. By participating in ISPO SHANGHAI 2017, we can clearly see that there are great potentials in key areas such as wearable technology. It has been nine years since we entered the Chinese market. China is now one of our most important markets. ISPO SHANGHAI is an important platform for us to reach out to our customers and partners, which is critical to our success in China. In this year's ISPO market introduction project, we shared this experience. These platforms are important for the exchange of knowledge, innovative ideas and the globalization of the brand.
Mr. Tomas Tauchman, General Manager, Alpine Pro [Exhibitor: Alpine Pro]
We participate in ISPO SHANGHAI to expand our business in the Chinese market. The consumption potential of young people in China is huge. The government is also supporting the development of the sports industry. We hope to be a part of it and hope to become one of the first snowboard brands in China. We must explore and develop this market together with the ISPO.
Mr. Vojtech Burianek, CEO, Haven [Exhibitor: Haven]
We are participating in ISPO SHANGHAI for the first time. We hope to find a distributor that can cooperate with you. The Chinese market is growing dramatically. People pay more attention to health in their lives and want to buy high-quality sports products and equipment. ISPO SHANGHAI is a good platform for us to display our products and enter the Chinese market.
Ms. Wang Jian, Vice President and Marketing Director, Donghui Leisure Sporting Goods (Shanghai) Co., Ltd. [Exhibitor: Aqua Marina]
As a 26-year professional company in water sports supplies, we will visit 20 exhibitions around the world every year. ISPO is also very important to us, including ISPO MUNICH, ISPO BEIJING, and ISPO SHANGHAI. We are participating in three exhibitions. We believe that ISPO SHANGHAI attaches great importance to the brand and promotes the spirit of sports. This is in line with our brand philosophy. Participating in ISPO SHANGHAI is very helpful for our brand promotion and promotion of product popularity.
Mr. Ruan Wang Ying, Marketing Center, Suzhou Senoyi Electric Technology Co., Ltd. [Exhibitor: CHOOCH]
ISPO SHANGHAI has a professional outdoor experience and is very stylish, which is in line with our brand. We also hope that the future of ISPOs will be better and better, and we will also give strong support to ISPO SHANGHAI.
Ms. Zhang Qian, Manager of Home Retail Channels, Health Fitness [Exhibitor: CEP, Anita, TriggerPoint, Octane]
ISPO SHANGHAI is a platform for brands, agents and distributors to provide good communication and communication. Every year we come to ISPO SHANGHAI. Every year we meet new people and get new development opportunities. It is also very lively this year. A platform like ISPO SHANGHAI is very helpful to us.
Reproduced from: ISPO
Homecare Bed,Homecare Medical Bed,Nursing Medical Bed,Medical Care Nursing Bed
Jiangmen Jia Mei Medical Products Co.,Ltd. , https://www.jiamei-medical.com