The wardrobe industry urgently needs to effectively protect intellectual property rights

At present, the common problems of Chinese wardrobe enterprises are the same, lack of creativity, and more imitation. The lack of this original ability has become a bottleneck for the development of enterprises and industries. In the Chinese wardrobe industry, once some companies have a reputation, their products will soon be imitated and copied by their peers. The contempt for intellectual property rights has already created resistance to the development of the entire wardrobe industry. The wardrobe industry is in urgent need of an effective management philosophy and norms.

The wardrobe industry urgently needs to effectively protect intellectual property rights

The wardrobe industry is quite mature abroad, but it is at a preliminary stage in China. It is not a bad thing to imitate other people's products and make things that suit China's national conditions. However, if the Chinese wardrobe industry wants to stand up, it must abandon simple imitation and learn from it effectively. This is the way to grow the Chinese wardrobe industry. Just like the national auto industry, it has been able to become bigger and stronger through joint ventures with Toyota, Volkswagen and GM. The home appliance industry is also the same. Through the reference to foreign brands such as Sony, Panasonic and Sanyo, Haier, Konka, TCL and other China have been established. The rise of the brand. The wardrobe industry should learn from the automotive industry and the home appliance industry, learn from the international advanced technology, technology, and design, and on this basis, form its own characteristics, and ultimately achieve originality. On the original road, a group of enterprises will inevitably die, which is the price of growth.

Source: China Wardrobe