Traditional short edition fast printing industry

In the early days, the four-fold offset press was mainly used for office printing and short-run printing. Now it has taken off its clothes, put on fashion, and entered the high value-added printing market. This is due to a number of configurations that were originally only used on high-speed multi-color offset presses, and also on four-fold offset presses such as inter-unit UV curing units, inverting units, automatic plate-up units, and on-line glazing units. These devices further expand and enhance the flexible and rapid features of small-format offset presses, increasing the technological content, expanding the application fields, improving the printing quality and the added value of printed products, and enabling printers to have more ability to adapt to the rapidity. Changing market demand for commercial printing and packaging printing.
At the end of 2003, the authors of the "Liby High-Speed ​​Multi-color Offset Press Conference in Japan" and "The New Product Presentation Meeting of Libya Offset Press in Japan" held by Beijing Jiahe Dingxin Electronics Co., Ltd. saw many advantages and disadvantages. The fine color prints printed by offset printing machines also include prints that are not originally good at small offset presses, such as holographic anodized aluminum stickers, color-printed PET folders, featured “postcards” and in-mold labels.
In today's printing companies are almost the same, from the hardware configuration, suppliers provide the same products, the printing plant is difficult to form their own characteristics. Therefore, we must strengthen innovation in technology and develop specialty products. This is both the responsibility of the printing house and the responsibility of the supplier.
Jiahe Dingxin, as the Chinese agent of Liyou Offset Printing Machine, provided several successful cases of Japanese printing companies for reference by domestic traditional short-run quick printing companies.
Case 1 "Postcards" that can protect private information
This "postcard" not only combines the simplicity of ordinary postcards (without envelopes) and the confidentiality of ordinary letters, but also has the function of advertising carriers. This "postcard" can be either 30% or 20%. Its front side (posting information) and backside can be used as an advertising surface and inside is used to record the contents of the letter. Through the coating of the coating, the inner surface is given an appropriate adhesiveness, and after being pressed together, it can be firmly bonded to ensure that the contents of the letter are not leaked. Once it is uncovered, the stickiness of the glazing layer will disappear and it will no longer be possible to paste it back in order to prevent private demolitions.
This kind of postcard has been applied in Japan. The graphic printing uses a RYOBI 686P UV curing offset printing machine with an inverting device. Viscous UV Varnish is also developed by Ryobi Corporation and Japan Toyo Ink Co., Ltd.
Case 2 Wearing a beautiful coat for the PET folder Now the PET folder used by many companies only plays a protective role. Most of them are transparent bases that cover the outside of the document cover. Jiahe Dingxin has displayed a very fine-printed PET folder, which not only protects files, but also highlights corporate enthusiasm and corporate culture.
It is also printed with a RYOBl 686 UV-cured offset press (longer take-up). In order to ensure print quality and production efficiency, a UV curing device is installed between the fourth color group and the fifth color group in addition to the paper receiving position. And the use of anti-scratch pneumatic transfer (not contact transfer) device and special electrostatic treatment device. The printed PET folder is not only bright and clear, but also accurate and flat.
A key factor in printing PET film is the use of cold UV technology to ensure that the PET film will not be thermally deformed during UV printing.
Case 3 The market for holographic anodized aluminum labels and in-mold label printed labels is a very fast-growing area in recent years. Since the entire industry is still at a relatively low level, label printing will remain for some time to come. Faster pace of development.
Offset holographic aluminum labels and in-mold labels are printed on an offset press. The prerequisite is UV curing. UV offset printing has broken the limitation of offset printing media to printing media. Whether label printing is the main industry or sideline, UV offset printing undoubtedly provides more flexible adaptability for printing companies to undertake label printing business.
In the above cases, UV offset printing and UV coating technologies were used. According to reports, in 2003, 16% of the Ryobi offset presses installed in Japan were equipped with UV-curing devices. It is expected that this proportion will continue to increase in 2004 and will reach 20%.
The experience of some successful companies shows that competition now is not simply price competition, but more important is the competition between features and services. Based on this consensus, the hot spots that many fast printing companies are chasing are shifting from general commercial printing to labeling and small paper packaging printing. The application of UV glazing and UV printing on off-set offset printing presses and digital printing presses has gradually demonstrated obvious advantages. However, to maintain a competitive advantage, we need to make some efforts in characteristic operations, exclusive operations, and leading operations.