Yue Xinyu, the boss of Hong Kong-listed Hembly HPS (3989), completed the acquisition of the Italian brand SergioTacchini for 27 million euros, the first Chinese to have a luxury brand in Europe and the United States. SergioTacchini is an Italian tennis player, whose eponymous brand was founded in 1966 and has succeeded in Italy and France. However, with the fierce competition in the sportswear market in recent years, the SergioTacchini brand has lost money and declared bankruptcy last year, which gives exactly the Hembly Hatchli acquisition previously made by SergioTacchini suppliers. In fact, as Hembly Hembly is a listed company, and SergioTacchini is still at a loss, in order not to affect the reporting of listed companies, this acquisition was completed by Hembly Hubbard boss Yue Xin Yu, for which he cut holdings Company shares to raise funds. Yue Xinyu plans to reinvest 33 million euros in the SergioTacchini brand and introduce the brand to China in 2009, opening 200 stores in the next three years. It is estimated that one-third of SergioTacchini's revenue will come from China in 2012. About Hembly Hebrew Group Established in 2000, Humphreys was listed on the Hong Kong Stock Exchange in 2006. Its main business is the apparel supply chain service provider. Hapagli launched the distribution and retailing of apparel products in 2002. The Group formed joint ventures with Stonefly, Lotto and Sisley respectively and opened retail stores in the PRC. In addition, Hembly Hewlett-Packard also 10 million yuan price, the purchase of MoschinoS.pA 10 years in mainland China exclusive distribution rights.
